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Himalaya goes digital-first, scales influencer play, and champions young women through purpose-led marketing

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MUMBAI: As the personal care space heats up with new-age D2C brands amid changing consumer behaviour, legacy player Himalaya Wellness is rewriting its playbook. From prioritizing digital-first marketing to rolling out purpose-led campaigns and innovating around convenience, the brand is taking bold bets. In a conversation with MintRagini Hariharan, marketing director— personal care and hygiene, … Read more

Play on-line gaming inventory Genius Sports activities for a potential breakout: Carter Value

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Shares of smid-cap on-line sports activities information and gaming firm Genius Sports activities (GENI) are toying with a possible breakout-type transfer to new 52-week highs, up and out of the tight vary through which they have been buying and selling since March. The 2 charts beneath inform the story. We’re patrons, with a worth goal … Read more