The Movement Image Affiliation slammed ByteDance’s AI video generator, often called Seedance 2.0, accusing the corporate of “disregarding” copyright legal guidelines and calling on them to “stop its infringing exercise.”
Charles Rivkin, chairman and CEO of the MPA, issued the assertion on Thursday following the launch of Seedance 2.0, which noticed one video — the place an AI-generated Tom Cruise and Brad Pitt battle on a rooftop — go viral on X with over 1.2 million views (and counting.)
“In a single day, the Chinese language AI service Seedance 2.0 has engaged in unauthorized use of U.S. copyrighted works on an enormous scale,” Rivkin mentioned in a press release. “By launching a service that operates with out significant safeguards towards infringement, ByteDance is disregarding well-established copyright regulation that protects the rights of creators and underpins hundreds of thousands of American jobs. ByteDance ought to instantly stop its infringing exercise.”
Nevertheless, ByteDance, the Chinese language proprietor of TikTok, applauded the brand new mannequin of Seedance, noting it was a “substantial leap in technology high quality.”
This isn’t the primary time the MPA has taken an AI video service to activity. Again in October, Rivkin issued an analogous criticism for OpenAI’s Sora 2demanding the corporate take “quick and decisive motion” in addressing copyright infringements that surfaced on the platform.
“Since Sora 2’s launch, movies that infringe our members’ movies, exhibits and characters have proliferated on OpenAI’s service and throughout social media,” Rivkin mentioned on the time. “Whereas OpenAI clarified it would ‘quickly’ provide rightsholders extra management over character technology, they have to acknowledge it stays their accountability – not rightsholders’ – to stop infringement on the Sora 2 service. OpenAI must take quick and decisive motion to deal with this problem. Properly-established copyright regulation safeguards the rights of creators and applies right here.”
Within the wake of criticism, OpenAI CEO Sam Altman addressed the Sora 2 copyright considerations and vowed to make adjustments that might give rightsholders extra copyright management.
Regardless of the outcry over AI, many within the trade have embraced the evolving expertise. Disney, as an illustration, struck a licensing take care of OpenAI in December to take a position $1 billion into the tech firm and produce its array of characters to Sora.
