Asian Paints condemns Indian antitrust probe, claims proceedings ‘created confusion in market’


NEW DELHI (Reuters) -India’s greatest paints maker, Asian Paints, is looking for to quash an antitrust inquiry, arguing that officers broken its repute by publishing – after which deleting – allegations towards its CEO from the investigation order, authorized papers present.

Speedy infrastructure and actual property development in India, one of many world’s fastest-growing economies, has made the paints enterprise a profitable sector price round $9.5 billion.

The Competitors Fee of India is investigating Asian Paintswhich has a 52% market share, after officers discovered advantage in a grievance filed by rival Birla Opus that Asian Paints had abused its dominant place by providing reductions and incentives to sellers.

In a court docket problem, Asian Paints informed Mumbai judges the CCI’s July 1 order contained an allegation that its CEO warned uncooked materials suppliers in a gathering that they might get much less enterprise from the corporate in the event that they handled Birla.

Inside 24 hours, the reference was deleted and a brand new modified order was issued by the CCI, Asian Paints stated within the submitting, including that each orders had been nonetheless on-line and such an unexplained change was towards authorized procedures.

“The concurrent existence of two completely different orders … has undermined the integrity of the proceedings, creating confusion out there,” Asian Paints stated in its July 14 excessive court docket submitting, seen by Reuters.

“The contents of the primary impugned order have additionally prompted grave reputational injury to the petitioner and to its CEO.”

The CCI didn’t reply to Reuters queries on Asian Paints’ lawsuit or why the adjustments had been made to its order.

Asian Paints, its CEO Amit Syngle and Birla Opus, the paints arm of billionaire Kumar Mangalam Birla’s Grasim Industriesadditionally didn’t reply to queries.

Reuters is first to report the contents of Asian Paints’ 250-page lawsuit, which isn’t public.

Birla has dented a few of Asian Paints’ dominance after it launched in February 2024 and grew quickly to garner a close to 7% market share by March this yr, Elara Capital information exhibits.

Asian Paints additionally introduced a desk to the choose citing different adjustments made within the revised order, together with the deletion of a reference that its representatives had been allegedly involved about some sellers utilizing Birla’s specialist paint gadgets.

Making such adjustments signifies the CCI took its choice with a “pre-meditated thoughts”, Asian Paints’ submitting stated.

Forward of the CCI’s choice to research, Reuters on June 6 first reported Birla’s confidential antitrust grievance towards Asian Paints. Asian Paints submitted that story to the CCI and in addition inquired concerning the case, the submitting exhibits.

Asian Paints’ court docket problem can be heard on August 6.



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