Any cinephiles seeking to get married could wish to flip their consideration to A24, which simply launched a brand new marriage ceremony venue.
The film studio revealed Tuesday that it could be erecting a one-day marriage ceremony chapel in Las Vegas as a part of its promotion for the Robert Pattinson and Zendaya-led characteristic, “The Drama.” In its announcement, the chapel invited lovebirds to have their marriage ceremony “the A24 approach,” setting the stage for a intelligent (and considerably insane) little bit of viral advertising.
“A love like yours deserves a marriage that raises the stakes. Why not do it in Vegas?” the chapel’s web site asks. “The aisle is ready. The altar is dressed. There’s music, flowers, bubbles on ice and keepsakes you gained’t discover wherever else on the strip. We’ve obtained witnesses when you want them, a photographer to catch each second, and some surprises that’d make even Elvis blush.”
The reservation-only chapel can be accessible for a really restricted time, working solely from 10 a.m. to 12 p.m. on Saturday, March 14. {Couples} can apply to be among the few fortunate newlyweds by filling out a survey on thedramaweddingchapel.com sharing their names, electronic mail, telephone and photograph, in addition to the story of how they met and whether or not they’ll want help attending to Vegas for the large day.
“Each couple that walks by our doorways leaves slightly lighter, slightly luckier, and an entire lot extra sure they wager on the best individual. That’s The Drama Marriage ceremony Chapel distinction,” the web site reads. “We promise a ceremony that feels spontaneous, glamorous and just a bit bit harmful. We promise the total Vegas spectacle, since you didn’t come all this manner for abnormal. What occurs right here? You’re going to wish to take each final second of it house.”
This stunt matches properly into the viral advertising marketing campaign established by the Pattinson/Zendaya two-hander, written and directed by “Dream Situation” filmmaker Kristoffer Borgli. The movie follows Pattinson and Zendaya as a soon-to-be-wed couple who has an enormous secret come to mild within the days main as much as their marriage ceremony.
Again in December, A24 positioned a faux engagement advert for Pattinson and Zendaya’s characters within the pages of The Boston Globe. Audiences discovered the advert sooner or later earlier than the movie’s first trailer got here out.
“The Drama” releases in theaters on April 3, 2026.